What is USSD?

  • You know that funny looking number *100# that you call when you top up airtime?
  • USSD stands for Unstructured Supplementary Services Data.
  • It is a technology used to send information (usually text menus) between a mobile phone and an application on a mobile network.
  • USSD Codes can encompass one off requests or interactive navigation with a menu based application.
  • It is extremely effective when targeting a lower LSM as it is supported by all handsets and networks and requires no internet to connect – it therefore has great reach and adoption within your market.

Create a mobile based menu driven application for your business.

These can revolve around:

  • USSD Mobile Surveys
  • Client feedback forms
  • Polls
  • Information requests
  • Questionnaires
  • USSD based competitions for database building